On sale now in Aldi’s 67 Scottish stores while stocks last, the Beer Festival is expected to be worth in excess of £106,000 to the breweries involved, with the retailer stocking 88,000 bottles of craft ales from 35 of Scotland’s best breweries.
Since the first Aldi Beer Festival took place in 2012, the Scottish breweries involved have received over £1 million from sales.
This in-store Beer Festival will be on shelves at all 67 Aldi stores in Scotland and adds further interest to an already popular award winning range.
Michael Whiteford, Buying Director at Aldi in Scotland, said:
“Since 2012, we’ve held in-store Scottish Beer Festivals twice a year. This year, for the first time, we’re holding three Festivals in our stores across Scotland to reflect the incredible range of Scottish craft beer on offer as well as the growing demand from Scottish shoppers. It is very important to us at Aldi to give small breweries their first big break, allowing them a platform to showcase their fantastic craft beer. This summer, three out of four beers featured in the Festival have never been sold before at Aldi and we’re looking forward to giving our customers a taste of some delicious new drinks.
“Scotland continues to produce some of the best craft beer on the market and the Beer Festival allows our customers the opportunity to try a wide array of beers that are not all readily available. We are sure this Beer Festival will be a great success for Aldi and the brewers involved.”
Aldi’s Scottish Beer Festival is in-store now while stocks last.